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Buyology truth and lies about why we buy and the new science of desire Cover Image CD Audiobook

Buyology [sound recording] : truth and lies about why we buy and the new science of desire Martin Lindstrom.

Lindström, Martin, 1970- (Author). Leslie, Don. (Added Author).

Summary:

Based on a scientific study of the kinds of stimuli that arouse certain centers in our brain, Buyology reveals which kinds of marketing, advertising, branding, and packaging strategies work.

Record details

  • ISBN: 9780739376010
  • ISBN: 0739376012
  • Physical Description: 6 sound discs (7 hr., 30 min.) : digital ; 4 3/4 in.
  • Publisher: [Place of publication not identified] : Random House Audio, [2008]

Content descriptions

General Note:
Compact discs.
Subtitle from container.
Unabridged.
Participant or Performer Note:
Read by Don Leslie.

Search for related items by subject

Subject:
Neuromarketing.
Consumer behavior.
Shopping > Psychological aspects.
Marketing > Psychological aspects.
Genre:
Audiobooks.

Available copies

  • 1 of 1 copy available at NC Cardinal.
  • 1 of 1 copy available at Iredell County Public Library. (Show)

Holds

  • 0 current holds with 1 total copy.
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Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Statesville Main Library CDB 658.834 LIN (Text) 33114015995798 Adult Audiobook Nonfiction Available -